Anne Merel. Creative Director.

Makes brands more human

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    Creativity without  strategic smarts  isn't much. 

    Not here to win awards but to win  human hearts .

    Finds the world  insightful . 

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    Omroep ZWART
    Wakker?

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    Rituals
    The Art of Kindness

    Rituals
    The Art of Kindness

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    Authentic Beauty Concept
    Think today, (re)think tomorrow

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    Gemeente Amsterdam
    Oranje Onderste Boven

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    Rituals
    Happiness in the smallest things

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    de Bijenkorf
    Een nieuwe balans

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    Rituals
    The beauty of attention

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    Diadermine
    Selflove

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    Zalando
    United by Orange

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    The Social Hub
    Opening doors

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    Brekr
    What a ride it's been

    Sucker for Aesthetics.